Attractiveness of NWFP as a value beyond price
The value of a product is generally associated with its price: higher the price, higher the value. This perception can be applied also to the Non-Wood Forest Products (NWFPs) sector: for instance, truffles are more attractive for companies than other edible but mediocre mushrooms, due to the higher willingness to pay of consumers. Nevertheless, a NWFP can have a value that goes beyond its price: its attractiveness.
The appeal of a territory is usually linked to its characteristics and peculiarities, that needs to be communicated toward effective territorial marketing strategies. In this respect, NWFPs can play an important role and their integration in the marketing strategy can have a positive impact, contributing to enlarge the tourist portfolio of a destination.
The INCREDIBLE project Cross cutting seminar, held in Val Taro, Emilia Romagna region in Italy, aimed to give an overview of the importance of territorial marketing and present some best practices. Days after this meeting, we still have some issues to reflect on and review.
NWFPs are very different, ranging from the non-edible ones such as cork, resin, and herbs to the edible one such as mushrooms, truffles, nuts and berries: every product has its peculiarities, but there are similarities in the way they can be used as a marketing element.
Tourists are the final “users” of the supply chain and in order to attract them an organized and appealing destination is essential. Understanding the peculiarities, the strengths and the weaknesses of a territory is the first step to decide what communicate to the tourists. Participative approaches between local authorities, inhabitants and all the local stakeholders are fundamental to understand and then communicate what a territory can offer. The organization and the coherence of the tourism destination are much more important than the specific product. The identification and the valorization of a local gastronomic excellences or a traditional product can be an added value for a destination, but it is secondary in respect to the coordination and the organization of all the destination.
The use of trademarks and labels can play a central role in the communication of the quality of a specific product. In the case of certified gastronomic products, such as ‘Fungo di Borgotaro IGP’ (Borgotaro PGI mushrooms) or Melinda DOP (POD apples), presented as best case studies, the tourist can recognize the European label and expects, as a consequence, that also the rest of the tourism destination has a high standard. Therefore, trademarks and certifications can play a central role in the promotion and have a high impact also in the production of the NWFP. The interactions, the connections and the synergies between the production-oriented businesses and the service-oriented ones should be several and strategic to gain reciprocal benefits. For instance, in some of the best practices presented, local restaurants and accommodation structures use local certified products. Furthermore, interesting and appealing experiences, based on certified products, such as tours, harvesting activities, can be organized.
To conclude, both edible and non-edible NWFPs can fascinate the curiosity of tourists. For this reason, they can be integrated into territorial marketing strategies and become economically important not just for their intrinsic value but also for their attractiveness. Find the proper balance between production and service businesses, coordinated by an effective territorial marketing strategy that takes actively into account all the stakeholders, is the key to success.
التعليقات (42462)
bactrim 960mg for sale buy keflex 125mg online cheap cleocin 300mg brand
cheap trimethoprim keflex 125mg ca clindamycin uk
brand sulfamethoxazole buy cleocin 300mg online cheap buy generic cleocin 300mg
buy septra buy bactrim 480mg online cleocin 300mg canada
bactrim 480mg brand oral clindamycin clindamycin for sale
I believe what you typed was actually very logical.
But, what about this? suppose you composed a
catchier post title? I am not saying your content is
not good., however suppose you added a title that grabbed folk's attention? I mean Add new comment | Incredible is a little plain. You might peek at Yahoo's home page
and see how they create news headlines to get viewers to open the links.
You might add a related video or a related picture or two
to get readers excited about what you've written. In my
opinion, it might bring your posts a little bit more interesting.
Also visit my web site Deutscher Fuhrerschein Kaufen
septra cost purchase cleocin for sale clindamycin drug
buy generic trimethoprim online clindamycin cost cleocin online order
trimethoprim canada cleocin 150mg cost cleocin 300mg usa
buy cheap generic septra generic cleocin 150mg buy cleocin 150mg generic
buy bactrim no prescription cephalexin for sale buy clindamycin tablets
Great article Lot's of information to Read...Great Man Keep Posting and update to People..Thanks 123movie
Medicament information for patients. Long-Term Effects.
zithromax
Best news about medicine. Read information now.
Meds information for patients. What side effects?
sildigra cheap
Best trends of drugs. Read information now.
Thanks for sharing this information. I really like your blog post very much. You have really shared a informative and interesting blog post with people. Cool Math Games
buy toradol 10mg generic cheap colcrys 0.5mg propranolol brand
https://интайл.рф/communication/forum/messages/forum3/message3873/2453-prosvetite-svoy-brend-s-premialnymi-svetodiodnymi-reklamnymi-ekranami?result=new#message3873
https://gryaze-zashhita.ru/forum/messages/forum2/topic3584/message373525...
Medicament information. Drug Class.
kamagra generics
Some what you want to know about medicine. Read information here.
Medicament information. Cautions.
generic zenegra
Actual news about medication. Read now.
Pills information leaflet. What side effects can this medication cause?
where to get mobic
Some what you want to know about drugs. Read information now.
Pills information leaflet. Effects of Drug Abuse.
order kamagra
Best what you want to know about pills. Get here.
Meds information sheet. Cautions.
bactrim generic
Everything news about meds. Read information now.
Meds information. Short-Term Effects.
promethazine
Everything about medicines. Get information here.
https://www.myminifactory.com/users/productcategory
Medicine information leaflet. Long-Term Effects.
tadacip
All about medicines. Get here.
Medicament information leaflet. Short-Term Effects.
viagra
Everything information about meds. Read now.
buy cheap generic clopidogrel buy methotrexate pills purchase coumadin pills
<a href="https://medicatiewinkle.xyz/product/oxycodon-5-mg-kopen/">oxycodon kopen</a>
<a href="https://medicatiewinkle.xyz/product/adderall-xr-kopen/">adderall kopen</a>
<a href="https://medicatiewinkle.xyz/product/diazepam-10-mg-kopen/">diazepam kopen</a>
<a href="https://medicatiewinkle.xyz/product/zopiclon-kopen/">zopiclon kopen</a>
<a href="https://medicatiewinkle.xyz/product/zolpidem-10-mg-kopen-2/">zolpidem kopen</a>
<a href="https://medicatiewinkle.xyz/product/bromazepam-6-mg-kopen/"> bromazepam kopen</a>
<a href="https://medicatiewinkle.xyz/product/oxycodon-5-mg-kopen/">oxycodon kopen</a>
<a href="https://medicatiewinkle.xyz/product/oxazepam-10-mg-kopen/">oxazepam kopen</a>
<a href="https://medicatiewinkle.xyz/product/temazepam-10-mg-kopen/">temazepam kopen</a>
<a href="https://medicatiewinkle.xyz/product/lorazepam-25-mg-kopen/">lorazepam kopen</a>
<a href="https://medicatiewinkle.xyz/product/methylphenidate-10mg-kopen/">ritalin kopen</a>
<a href="https://medicatiewinkle.xyz/product/tramadol-100-mg-kopen/">tramadol kopen</a>
<a href="https://medicatiewinkle.xyz/product/finasteride-5-mg-kopen/">finasteride kopen</a>
Its not my first time to pay a visit this web page,
i am browsing this web page dailly and take pleasant facts from here daily.
Here is my web page ... canadian pharmacies
Drugs information sheet. Effects of Drug Abuse.
levitra rx
All information about medication. Read now.
Medicine information leaflet. Long-Term Effects.
strattera
Some news about medicament. Read here.
order plavix buy cheap plavix order warfarin 5mg sale
Great info! I recently came across your blog and have been reading along. I thought I would leave my first comment. I don’t know what to say except that I have.
EQN888
Medicines information leaflet. Short-Term Effects.
fluoxetine
Some about meds. Read here.
TamilDhool
Watch your favorite Tamil serials and TV shows in HD on TamilDhool. Check out Tamil Dhool and enjoy the latest programs in HD quality
plavix 150mg ca clopidogrel 75mg without prescription medex cost
Hearing aids, known as 助聽器 (zhù tīng qì) in Chinese, are valuable devices that help individuals with hearing loss to improve their auditory experience. When considering hearing aids, understanding the factors that influence their prices is important. Hearing aids, known as 助聽器 (zhù tīng qì) in Chinese, are valuable devices that help individuals with hearing loss to improve their auditory experience. When considering hearing aids, understanding the factors that influence their prices is important. Hearing aids, known as 助聽器 (zhù tīng qì) in Chinese, are valuable devices that help individuals with hearing loss to improve their auditory experience. When considering hearing aids, understanding the factors that influence their prices is important.
Brand and Manufacturer: 助聽器 Well-established brands with a reputation for quality and innovation often command higher prices. Lesser-known brands or manufacturers may offer more affordable options without compromising on performance.
Individual Hearing Needs: Consider your specific hearing requirements, 助聽器專賣店 including the type and severity of hearing loss, to ensure the chosen hearing aid can effectively address your needs.
Comfort and Fit: Consider the design, size, 助聽器專賣店 and fit of the hearing aid to ensure optimal comfort during daily use. A well-fitting device can enhance wearing experience and user satisfaction.
Medication information for patients. Short-Term Effects.
levitra
Best news about medication. Read information now.
cefepime oral
https://satudata.melawikab.go.id/uploads/user/2023-06-18-091339.195410slot-gacor-luar-negri.html
https://satudata.melawikab.go.id/uploads/user/2023-06-18-091432.427933daftar-slot-via-dana.html
https://satudata.melawikab.go.id/uploads/user/2023-06-18-091646.828175spaceman-slot.html
https://satudata.melawikab.go.id/uploads/user/2023-06-18-091715.271990slot-dana-gacor.html
Pills information sheet. What side effects can this medication cause?
aurogra
Some information about medicines. Get here.
The potential benefits of mindfulness-based cognitive therapy (MBCT) in managing ED are being explored. MBCT combines mindfulness meditation and cognitive-behavioral techniques to reduce stress, enhance self-awareness, and improve overall well-being.
brand fildena 100mg https://www.fildena.skin/
It is important for men with impotence to maintain a positive body image and self-esteem. Engaging in activities that promote self-care and self-acceptance can contribute to overall sexual well-being.
order fildena 100mg http://fildena.nagoya/
Taking steps to reduce or manage anxiety, such as seeking therapy, practicing relaxation techniques, or engaging in stress-reducing activities, can have a positive impact on sexual function for men with impotence.
order fildena online http://www.fildena.skin/ buy sildenafil
Men with impotence may find it helpful to engage in regular activities that promote relaxation and stress reduction, such as practicing yoga, taking warm baths, or engaging in deep breathing exercises.
http://www.fildena.nagoya/ order fildena 50mg pill
Medicine information for patients. What side effects?
avodart
Some about medicament. Get here.
الصفحات
Add Comment