Attractiveness of NWFP as a value beyond price
The value of a product is generally associated with its price: higher the price, higher the value. This perception can be applied also to the Non-Wood Forest Products (NWFPs) sector: for instance, truffles are more attractive for companies than other edible but mediocre mushrooms, due to the higher willingness to pay of consumers. Nevertheless, a NWFP can have a value that goes beyond its price: its attractiveness.
The appeal of a territory is usually linked to its characteristics and peculiarities, that needs to be communicated toward effective territorial marketing strategies. In this respect, NWFPs can play an important role and their integration in the marketing strategy can have a positive impact, contributing to enlarge the tourist portfolio of a destination.
The INCREDIBLE project Cross cutting seminar, held in Val Taro, Emilia Romagna region in Italy, aimed to give an overview of the importance of territorial marketing and present some best practices. Days after this meeting, we still have some issues to reflect on and review.
NWFPs are very different, ranging from the non-edible ones such as cork, resin, and herbs to the edible one such as mushrooms, truffles, nuts and berries: every product has its peculiarities, but there are similarities in the way they can be used as a marketing element.
Tourists are the final “users” of the supply chain and in order to attract them an organized and appealing destination is essential. Understanding the peculiarities, the strengths and the weaknesses of a territory is the first step to decide what communicate to the tourists. Participative approaches between local authorities, inhabitants and all the local stakeholders are fundamental to understand and then communicate what a territory can offer. The organization and the coherence of the tourism destination are much more important than the specific product. The identification and the valorization of a local gastronomic excellences or a traditional product can be an added value for a destination, but it is secondary in respect to the coordination and the organization of all the destination.
The use of trademarks and labels can play a central role in the communication of the quality of a specific product. In the case of certified gastronomic products, such as ‘Fungo di Borgotaro IGP’ (Borgotaro PGI mushrooms) or Melinda DOP (POD apples), presented as best case studies, the tourist can recognize the European label and expects, as a consequence, that also the rest of the tourism destination has a high standard. Therefore, trademarks and certifications can play a central role in the promotion and have a high impact also in the production of the NWFP. The interactions, the connections and the synergies between the production-oriented businesses and the service-oriented ones should be several and strategic to gain reciprocal benefits. For instance, in some of the best practices presented, local restaurants and accommodation structures use local certified products. Furthermore, interesting and appealing experiences, based on certified products, such as tours, harvesting activities, can be organized.
To conclude, both edible and non-edible NWFPs can fascinate the curiosity of tourists. For this reason, they can be integrated into territorial marketing strategies and become economically important not just for their intrinsic value but also for their attractiveness. Find the proper balance between production and service businesses, coordinated by an effective territorial marketing strategy that takes actively into account all the stakeholders, is the key to success.
Comentarios (42285)
Keep on working, great job!
Here is my web blog types of emotional abuse
Hey! I know this is kinda off topic but I was wondering if you knew where I could locate a captcha plugin for my comment form?
I'm using the same blog platform as yours and I'm having
difficulty finding one? Thanks a lot!
My blog post ... brief therapy
Thank you for some other informative website. The place else may just I get that kind of information written in such a perfect method? I have a venture that I am simply now running on, and I’ve been at the glance out for such info.earphone price
Hi there, its good post about media print, we all be familiar with media
is a wonderful source of facts.
Visit my web blog - situs mpo slot
Kudos! I value it.
someone to write my paper for me someone to write my paper for me what should i write my paper on who can i pay to write my paper
Kudos! I value it.
someone to write my paper for me someone to write my paper for me what should i write my paper on who can i pay to write my paper
You reported this terrifically!
proposal writing services introduction of a project proposal proposal thesis educational research proposal
It's genuinely very complex in this active life to
listen news on TV, so I just use web for that reason, and
obtain the hottest news.
Here is my webpage - iop near me
Thank you for every other informative website. Where else may I am getting that kind of information written in such an ideal
approach? I've a venture that I'm simply now running on, and I've been at the glance out for such
info.
Feel free to surf to my website ... Human
I love your blog.. very nice colors & theme. Did you make
this website yourself or did you hire someone to do it for you?
Plz answer back as I'm looking to design my own blog and would like to find out
where u got this from. thanks
my website: inpatient detox near me
Amazing! Its actually remarkable post, I have got much clear idea regarding from this
piece of writing.
Here is my site ... s128
Well I am on day 42 now and still no period cialis tablets for sale Box and whisker plots represent data with boxes ranging from the 25th to 75th percentile of the observed distribution of values, with horizontal bar at the median value
I am curious to find out what blog system you have been utilizing?
I'm experiencing some minor security issues with my latest site and I'd like
to find something more secure. Do you have any recommendations?
Also visit my web-site ... kakek zeus slot
Nicely put, Regards!
online research paper writers need help with research paper can i pay someone to write my research paper professional research paper writers
each time i used to read smaller content that as well clear their motive, and that
is also happening with this article which I am reading at this place.
Look at my blog post natürliche Produkte
Nicely put, Many thanks.
best essay writing service australia will writing service bishops stortford best essay writing service 2016 glassdoor resume writing service
paper writers for college research paper writers hire college paper writer best paper writer
essay about service https://custompaperwritersservices.com
It's an amazing post in support of all the online viewers; they will get benefit from it I
am sure.
my homepage; pragmatic play login
Nicely put, Many thanks.
best essay writing service australia will writing service bishops stortford best essay writing service 2016 glassdoor resume writing service
paper writers for college research paper writers hire college paper writer best paper writer
essay about service https://custompaperwritersservices.com
This information is invaluable. When can I find out more?
Feel free to visit my web page: download joker123
Greetings! I know this is kinda off topic however I'd figured I'd ask.
Would you be interested in trading links or maybe guest writing a
blog article or vice-versa? My site covers a lot of the same subjects as yours and I believe we could
greatly benefit from each other. If you might be interested feel free to shoot
me an e-mail. I look forward to hearing from you! Great blog by the way!
my site: ayurvedische rezepte
Hello, I enjoy reading through your article post.
I wanted to write a little comment to support you.
Look at my web site twicsy reviews
Good day I am so delighted I found your weblog, I really found you by
mistake, while I was researching on Askjeeve for something else, Anyhow I
am here now and would just like to say thanks a lot for a fantastic post and a all
round interesting blog (I also love the theme/design),
I don’t have time to browse it all at the minute but I have book-marked it
and also added in your RSS feeds, so when I have time I will be
back to read more, Please do keep up the superb jo.
my web page; buy instagram followers cheap $1
During this website, you will see this shape, i highly recommend you learn this review. Jervois Prive
Way cool! Some extremely valid points! I appreciate you penning
this write-up and also the rest of the site is
extremely good.
Here is my webpage ... yukslot88
Hi there! This post couldn't be written any better! Looking at this post reminds me of my previous roommate!
He always kept talking about this. I am going to forward this article to him.
Pretty sure he's going to have a very good read. Thank you for
sharing! https://drive.google.com/drive/folders/1rEA-0QMf0VZVs6Cv57NtAPSgr3PfTt4R
Helpful stuff. Appreciate it.
professional curriculum vitae writing service xactimate writing service executive resume writing service international cv writing service
[url=https://essaypromaster.com/]paper writer online[/url] write my paper for cheap [url=https://paperwritingservicecheap.com/]online paper writer[/url] write my paper for me
help writing a dissertation https://cheapessaywriteronlineservices.com
These supplements may be to be had in liquid form, pills, capsules, or even powder. The most commonplace sorts of oral probiotics include Lactobacillus acidophilus and Bifidobacterium Bifidum.
https://www.outlookindia.com/outlook-spotlight/prostadine-reviews-in-the-canada-australia-nz-usa-and-uk-uncovering-customers-truth-about-prostadine-2023--news-253259
I'll learn plenty of new stuff right here! Best of luck for the next! Regards
This post is extremely radiant. I extremely like this post. It is outstanding amongst other posts that I ve read in quite a while. Much obliged for this better than average post. I truly value it
It's very effortless to find out any topic on net as compared to textbooks, as I
found this piece of writing at this web site. https://drive.google.com/drive/folders/1ppRMy4Wm0WRxphCvItakWd__pRM4ehRi
You said it adequately..
best essay writing service national honor society essay help law essay help help write an essay
With thanks. Useful information.
write my essay websites become an essay writer write my admission essay what to write my college essay about
It is appropriate time to make some plans for the long run and it's time to be happy.
I've learn this publish and if I may just I wish to recommend you some attention-grabbing things or advice.
Maybe you could write subsequent articles regarding this article.
I desire to read more things approximately it!
My webpage ... buy here pay here lots
Everyone loves it when folks get together and share views.
Great website, stick with it!
Review my blog post - joker123
I know this website gives quality based posts and extra data, is there
any other web page which offers such things in quality?
my site - Varget Powder In Stock
Slot PG Soft
Bermain slot online janji hoki dan tidak menghabiskan waktu bermain PG Soft akan membuat anda kalah banyak. Jadi kami menyarankan Anda untuk memainkan slot ini di PG Soft sekarang. Sebagai informasi, PG Soft dibuat oleh pabrikan ternama di Eropa. Produsen mana yang terlibat dalam perangkat lunak khusus untuk taruhan online. Bahkan, PG Soft memiliki jumlah cabang terbanyak di dunia, yakni mencapai 37 cabang. Di Indonesia, PG Soft tidak kalah populer dengan dua provider di atas. Di sini Anda dapat merasakan gameplay mesin slot terbaik dan desain grafis yang brilian. Tingkat gacor RTP total di slot PG Soft adalah 96 persen. janji hoki
Awesome post. https://drive.google.com/drive/folders/1G3Hv9XMmbD8-J2YXQO55dk8CaEvHnr_T
I don't even know how I ended up here, but I thought this post was
great. I do not know who you are but certainly you're going to a
famous blogger if you aren't already ;) Cheers!
my website; kamboja togel
Good content. Thanks a lot!
paper writers for hire hire research paper writer who can write my paper cheap paper writers
I do accept as true with all the ideas you've offered in your post.
They're very convincing and will certainly
work. Nonetheless, the posts are very brief for newbies.
May just you please prolong them a bit from subsequent time?
Thank you for the post.
Here is my blog post; pragmaticplay
What's Taking place i am new to this, I stumbled upon this I've discovered It positively helpful and it has aided me out loads.
I'm hoping to give a contribution & aid different
users like its helped me. Good job.
Also visit my web blog: pragmatic play
Howdy! This is kind of off topic but I need some help from an established blog.
Is it tough to set up your own blog? I'm not very techincal
but I can figure things out pretty quick. I'm thinking about making my own but I'm not sure where to start.
Do you have any points or suggestions? Thank you
Here is my web blog - how can i buy instagram followers
Way cool! Some extremely valid points! I appreciate
you writing this article and the rest of the site is really
good.
Also visit my web site :: sawit777
I really like your blog.. very nice colors & theme.
Did you create this website yourself or did you hire
someone to do it for you? Plz answer back as I'm looking to create my own blog and would like to find out
where u got this from. thank you
my blog: Situs Slot gacor lapak pusat
Super site! I am Loving it!! Will return once more. I'm taking your sustenance in addition. Thanks
<a href="http://tknologiaitnews.blogspot.com/">Internet</a>
Hello there, just became alert to your blog through Google, and found that it is truly informative.
I am gonna watch out for brussels. I'll appreciate if you continue
this in future. Numerous people will be benefited from your writing.
Cheers!
Feel free to surf to my web site ... sweet bonanza
I am truly grateful to the owner of this site who has shared this
impressive paragraph at here.
Also visit my website; pragmaticplay
I loved as much as you'll receive carried out right here.
The sketch is attractive, your authored subject matter stylish.
nonetheless, you command get bought an edginess over that you wish be delivering
the following. unwell unquestionably come further formerly again as exactly the same nearly very
often inside case you shield this increase. https://drive.google.com/drive/folders/1lzzfawuzmZZ9d8m5ih4UdJ7CbhOUreT7
I'm really enjoying the design and layout of your blog.
It's a very easy on the eyes which makes it much more enjoyable
for me to come here and visit more often. Did you hire out a developer to create your theme?
Outstanding work! https://drive.google.com/drive/folders/1SmZ2XKf17PvbgVlQd8rYWQpFWk8QXDZm
You've made your point pretty well..
how to write an abstract for a research paper do my term paper pay someone to write a paper research papers writers
how long will it take to write my paper how to write a response paper kindergarten writing paper write my research paper for me
academic essay writer https://writinganessaycollegeservice.com
Great advice. Thanks!
where can i buy research papers online thesis proposal writing service essays term papers cheap term paper writing service
Páginas
Add Comment