Attractiveness of NWFP as a value beyond price
The value of a product is generally associated with its price: higher the price, higher the value. This perception can be applied also to the Non-Wood Forest Products (NWFPs) sector: for instance, truffles are more attractive for companies than other edible but mediocre mushrooms, due to the higher willingness to pay of consumers. Nevertheless, a NWFP can have a value that goes beyond its price: its attractiveness.
The appeal of a territory is usually linked to its characteristics and peculiarities, that needs to be communicated toward effective territorial marketing strategies. In this respect, NWFPs can play an important role and their integration in the marketing strategy can have a positive impact, contributing to enlarge the tourist portfolio of a destination.
The INCREDIBLE project Cross cutting seminar, held in Val Taro, Emilia Romagna region in Italy, aimed to give an overview of the importance of territorial marketing and present some best practices. Days after this meeting, we still have some issues to reflect on and review.
NWFPs are very different, ranging from the non-edible ones such as cork, resin, and herbs to the edible one such as mushrooms, truffles, nuts and berries: every product has its peculiarities, but there are similarities in the way they can be used as a marketing element.
Tourists are the final “users” of the supply chain and in order to attract them an organized and appealing destination is essential. Understanding the peculiarities, the strengths and the weaknesses of a territory is the first step to decide what communicate to the tourists. Participative approaches between local authorities, inhabitants and all the local stakeholders are fundamental to understand and then communicate what a territory can offer. The organization and the coherence of the tourism destination are much more important than the specific product. The identification and the valorization of a local gastronomic excellences or a traditional product can be an added value for a destination, but it is secondary in respect to the coordination and the organization of all the destination.
The use of trademarks and labels can play a central role in the communication of the quality of a specific product. In the case of certified gastronomic products, such as ‘Fungo di Borgotaro IGP’ (Borgotaro PGI mushrooms) or Melinda DOP (POD apples), presented as best case studies, the tourist can recognize the European label and expects, as a consequence, that also the rest of the tourism destination has a high standard. Therefore, trademarks and certifications can play a central role in the promotion and have a high impact also in the production of the NWFP. The interactions, the connections and the synergies between the production-oriented businesses and the service-oriented ones should be several and strategic to gain reciprocal benefits. For instance, in some of the best practices presented, local restaurants and accommodation structures use local certified products. Furthermore, interesting and appealing experiences, based on certified products, such as tours, harvesting activities, can be organized.
To conclude, both edible and non-edible NWFPs can fascinate the curiosity of tourists. For this reason, they can be integrated into territorial marketing strategies and become economically important not just for their intrinsic value but also for their attractiveness. Find the proper balance between production and service businesses, coordinated by an effective territorial marketing strategy that takes actively into account all the stakeholders, is the key to success.
Commenti (41976)
I am happy to find this post Very useful for me, as it contains lot of information. I Always prefer to read The Quality and glad I found this thing in you post. Thanks 먹튀사이트
I’m excited to uncover this page. I need to to thank you for ones time for this particularly fantastic read!! I definitely really liked every part of it and i also have you saved to fav to look at new information in your site. Import/Export Loan
Гедонизм
’m excited to uncover this page. I need to to thank you for ones time for this particularly fantastic read!! I definitely really liked every part of it and i also have you saved to fav to look at new information in your site.
[url=https://thefurniturevilla.co.uk/how-to-repair-divan-bed-frame/]divan bed broken[/url]
[url=https://thefurniturevilla.co.uk/how-to-repair-divan-bed-frame/] divan bed broken[/url]
[url=https://thefurniturevilla.co.uk/how-to-repair-divan-bed-frame/ ] divan bed broken[/url]
гра престолів дивитися
essay writers online cheap
cheap essay writing service online
help writing college essay
help write my essay
essay writing service usa
what is the best custom essay writing service
secondary appraisal examples
order custom essays online
best essay writers review
best medical school essay editing service
college essay service
essays service
where can i buy essays online
cialis otc usa cialis samples cialis generico
custom essay writing reviews
professional grad school essay writers
quality custom essay
гдз математике 4 класс моро
гдз русский язык четвёртый класс
essay writing service scams
us based essay writing service
college application essay writing help
help writing college essays
buy cheap essays
can someone write my essay for me
writing essay service
service essay writing
where to buy essays
custom essay station
cambridge essay service
write my essay south park
essay help service
best online essay editing service
can you write my essay
133
гдз английский 3 класс рабочая тетрадь
гдз по русскому языку третий класс
write my law essay
essay writer cheap
essay service
how to be a good essay writer
buy custom essay
what should i write my essay on
can i get someone to write my essay
reviews of essay writing services
help with writing a essay
best article writing service
best essay review services
national junior honor society essay help
I have browsed most of your posts. This post is probably where I got the most useful information for my research. Movie sound track
Scott Purcell Fortress
Scott Purcell
Scott Purcell Prime Trust
Scott Purcell Banq
We understand the importance of trust and how it impacts your strategies. We protect you without compromising your website performance. A strong, smart defence keeps you moving forward.
https://www.crunchbase.com/organization/kasidie-com
#ScottPurcellFortress,#ScottPurcell,#FortressTrust,
#ScottPurcellPrimeTrust,
#PrimeTrustPurcell,
#ScottPurcellBanq,
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
click here
cialis viagra online how to take cialis cialis manufacturer
интересно
Another way to get 5000 dollars fast is by following the steps outlined in section one. The next step is to find ways to earn 500 dollars from various sources.
Если вы решили построить бассейн, то должны выбрать подрядчика, выбрать местоположение и дизайн, а также запланировать строительство.
Процесс строительства бассейна длительный и скурпулезный. В зависимости от размера проекта, завершение может занять несколько недель или месяцев.
Поиск подрядчика
Поиск подрядчика - это одно, но работа с деталями, которые вы обсуждали (лично или по телефону), - это совсем другое. Разговаривая с подрядчиком, попросите его описать шаги, необходимые для выполнения задачи. Далее читайте здесь https://stroyklim.com/stroitelstvo-bassejna/
турецкие сериалы языке смотреть онлайн бесплатно
need help with essay writing
easy essay writer
custom college essay
смотреть сериалы онлайн качестве бесплатно
academic essay writing services
english essay writing service
write my essay wikipedia
слово пацана 5 серия
i need someone to write my essay
buy custom essay
custom essay writing service toronto
custom essay writing help
top custom essays
essay service cheap
The other day, while I was at work, my sister stole my apple ipad and tested to see if it can survive a twenty
five foot drop, just so she can be a youtube sensation. My apple ipad is now broken and she has 83 views.
I know this is totally off topic but I had to share it with someone!
My page: green tips 556 ammo,
слово пацана кровь на асфальте бесплатно
фильм смотреть онлайн
Best work you have got accomplished, this on-line Web site is amazing with fantastic facts and appears. I have stopped at this website right after viewing the wonderful information. I will likely be again For additional qualitative perform.สล็อตเว็บใหญ่
Great article with excellent idea!Thank you for such a valuable article. I really appreciate for this great information.
abcwebnews
Абсолютно с Вами согласен. В этом что-то есть и это отличная идея. Я Вас поддерживаю.
-------
https://uristpravo.ru/
Прошу прощения, что вмешался... Я здесь недавно. Но мне очень близка эта тема. Могу помочь с ответом.
-------
probleminiu pedu pedikiuras vilnius
Это просто бесподобный топик
-------
https://pomogalka.me/5-klass/informatika/bosova-rabochaya-tetrad/
Простите...
-------
https://opt24.store/product-category/katalog/igrushki/
Нет смысла.
-------
https://lordserial.press/serial/id366368-tool-salival
наконец в хорошем качестве!!!
-------
smm panel
Это очень ценное мнение
-------
венро ру
Это очень ценная штука
-------
подписчики инстаграм бесплатно
Не унывай! Веселее!
-------
https://adm1ralxxx.info/
Прелестное сообщение
-------
https://vavadacasinocom.xyz/
Thank you because you have been willing to share information with us. we will always appreciate all you have done here because I know you are very concerned with us. Cardiff PPC Agency
http://www.articleblock.com/the-importance-of-good-lubrication-for-heavy-equipment/
https://articleauto.com/how-to-ensure-wheel-loader-operation-safety/
http://www.articleblock.com/leasing-or-financing-equipment-the-better-option-for-your-business/
https://my-equipmentblog.weebly.com/blog/labor-issues-faced-by-the-construction-industry
https://www.thetodayposts.com/how-to-keep-track-excavator-maintained/
https://www.mixreads.com/importance-of-graders-in-the-construction-industry-1644
https://articlemug.com/latest-digital-marketing-trends-impacting-the-industry/
https://www.articlevibe.com/guide-to-creating-a-digital-marketing-strategy/
https://www.techbiztime.com/2022/02/24/getting-verified-as-a-business-on-instagram/
https://www.thetodayposts.com/how-to-keep-track-excavator-maintained/
https://blog.storymirror.com/read/99qwr8qx/wondering-how-to-save-on-equipment-fuel
https://www.businessread.co/construction-project-facts-that-will-blow-your-mind/
https://www.nativesnewsonline.com/excavator-or-bulldozer-what-to-choose-for-clearing-a-site/
https://www.kangblogger.com/which-equipment-is-best-to-buy-used/
https://www.articlering.com/tips-to-avoid-clashes-in-construction-business/
https://www.articlesbids.com/2022/06/19/why-should-you-choose-a-mini-excavator/
https://www.thetodayposts.com/important-construction-guide-for-spring/
https://www.postingat.com/what-are-the-advantages-of-using-a-motor-grader/
https://www.postingat.com/tips-to-manage-voc-in-construction/
https://www.uniqueposting.com/when-should-you-invest-in-buying-new-equipment/
https://www.publician.org/what-to-look-for-when-buying-a-used-dump-truck/
https://www.publician.org/vacuum-truck-a-wonderful-construction-machinery/
https://www.readtopstories.com/why-should-you-choose-a-vacuum-truck/
https://www.thetodayguide.com/effects-of-underbilling-on-the-construction-industry/
https://www.thetodayguide.com/rubber-track-maintenance-tips-to-increase-their-lifespan/
https://www.apexarticle.com/how-to-choose-the-best-grease-for-your-heavy-equipment/
https://www.zippiblog.com/everything-you-need-to-know-about-construction-drill/
https://www.articlevines.com/how-to-efficiently-work-in-a-confined-construction-space/
https://www.articlevines.com/what-to-look-for-when-selecting-a-drone-for-your-construction-business/
https://www.thepostingking.com/how-do-efficiently-compare-the-demolition-quotes/
https://dailytimespro.com/how-to-keep-your-machines-tire-maintained/
https://blogrig.com/everything-you-need-to-know-about-flatbed-trucking/
https://www.thepostingking.com/what-are-the-applications-of-an-articulated-boom-lift/
https://thetechtarget.com/guide-to-start-a-heavy-hauling-business/
https://thetechtarget.com/types-of-manlift-used-in-the-construction-industry/
https://techvilly.com/2022/08/11/how-to-cut-down-fuel-costs-by-using-machine-technologies/
https://www.generalposting.com/how-to-choose-the-right-compaction-roller/
https://www.generalposting.com/everything-you-need-to-know-about-asphalt-compaction-by-specialized-rollers/
https://dopostings.com/how-does-the-hydraulic-trailer-technology-advance-the-transportation-system/
https://www.nativesnewsonline.com/tips-on-building-your-construction-company-disaster-proof/
https://www.nativesnewsonline.com/everything-you-need-to-know-about-gantry/
https://www.businessread.co/how-to-keep-your-construction-company-recession-proof/
https://www.epicposting.com/how-does-a-prestart-checklist-make-your-excavator-performance-better/
https://www.epicposting.com/how-to-shop-online-for-used-equipment/
https://www.insideexpress.co/what-are-the-reasons-for-the-construction-companys-failure/
https://www.insideexpress.co/how-to-clean-and-disinfect-your-equipment-cab/
https://weeaklynewsusa.com/2022/09/08/common-mistakes-that-cause-unnecessary-equipment-maintenance-issues/
https://topbusinesspost.com/things-to-consider-while-working-with-a-semi-trailer/
https://www.thetodayguide.com/how-to-estimate-the-cost-of-the-demolition-project/
https://www.thetodayguide.com/important-equipment-checklist-before-each-operation/
https://onlybusinesstips.com/best-equipment-for-paving-job/
https://www.nativesnewsonline.com/how-to-upgrade-the-equipment-more-efficiently/
https://www.articledive.com/how-can-heavy-equipment-services-lower-operating-costs-and-boost-productivity/
https://www.nativesnewsonline.com/unveiling-myths-about-equipment-leasing/
https://foxnewstips.com/reasons-you-should-move-to-an-electric-fleet/
https://www.postingonly.com/most-common-types-of-boom-cranes/
https://www.livepositively.com/tips-to-professionally-operate-a-backhoe/
https://dailybusinesspost.com/make-quick-roi-with-wheel-loader-onboarding-weighing-system/
https://singinnews.com/tips-to-minimize-the-wear-and-tear-on-excavator/
http://businssspost.com/why-should-you-take-heavy-hauling-services/
https://artistwriters.com/safety-tips-while-working-with-a-smooth-roller/
https://immow.net/common-errors-in-the-estimation-of-construction-cost/
https://www.globalnetbit.com/business/how-can-the-right-hauling-truck-size-lower-operating-costs/
https://readrey.com/tips-for-preparing-construction-sites-for-earthquakes/
https://dailybusinesspost.com/what-you-should-know-about-a-millwright/
https://businesszag.com/things-you-should-do-when-a-project-goes-wrong/
https://guestcountry.com/tips-to-get-back-to-profit-in-the-construction-business/
https://businesszag.com/reporting-osha-safety-violation/
https://dailybusinesspost.com/tips-for-overcoming-late-payments-issue-in-construction/
https://businessfob.com/innovations-that-are-moving-the-construction-equipment-industry/
https://blogtownhub.com/automobile/how-to-deal-with-employee-absenteeism-in-construction/
Pagine
Add Comment