Attractiveness of NWFP as a value beyond price
The value of a product is generally associated with its price: higher the price, higher the value. This perception can be applied also to the Non-Wood Forest Products (NWFPs) sector: for instance, truffles are more attractive for companies than other edible but mediocre mushrooms, due to the higher willingness to pay of consumers. Nevertheless, a NWFP can have a value that goes beyond its price: its attractiveness.
The appeal of a territory is usually linked to its characteristics and peculiarities, that needs to be communicated toward effective territorial marketing strategies. In this respect, NWFPs can play an important role and their integration in the marketing strategy can have a positive impact, contributing to enlarge the tourist portfolio of a destination.
The INCREDIBLE project Cross cutting seminar, held in Val Taro, Emilia Romagna region in Italy, aimed to give an overview of the importance of territorial marketing and present some best practices. Days after this meeting, we still have some issues to reflect on and review.
NWFPs are very different, ranging from the non-edible ones such as cork, resin, and herbs to the edible one such as mushrooms, truffles, nuts and berries: every product has its peculiarities, but there are similarities in the way they can be used as a marketing element.
Tourists are the final “users” of the supply chain and in order to attract them an organized and appealing destination is essential. Understanding the peculiarities, the strengths and the weaknesses of a territory is the first step to decide what communicate to the tourists. Participative approaches between local authorities, inhabitants and all the local stakeholders are fundamental to understand and then communicate what a territory can offer. The organization and the coherence of the tourism destination are much more important than the specific product. The identification and the valorization of a local gastronomic excellences or a traditional product can be an added value for a destination, but it is secondary in respect to the coordination and the organization of all the destination.
The use of trademarks and labels can play a central role in the communication of the quality of a specific product. In the case of certified gastronomic products, such as ‘Fungo di Borgotaro IGP’ (Borgotaro PGI mushrooms) or Melinda DOP (POD apples), presented as best case studies, the tourist can recognize the European label and expects, as a consequence, that also the rest of the tourism destination has a high standard. Therefore, trademarks and certifications can play a central role in the promotion and have a high impact also in the production of the NWFP. The interactions, the connections and the synergies between the production-oriented businesses and the service-oriented ones should be several and strategic to gain reciprocal benefits. For instance, in some of the best practices presented, local restaurants and accommodation structures use local certified products. Furthermore, interesting and appealing experiences, based on certified products, such as tours, harvesting activities, can be organized.
To conclude, both edible and non-edible NWFPs can fascinate the curiosity of tourists. For this reason, they can be integrated into territorial marketing strategies and become economically important not just for their intrinsic value but also for their attractiveness. Find the proper balance between production and service businesses, coordinated by an effective territorial marketing strategy that takes actively into account all the stakeholders, is the key to success.
Comments (42123)
In addition to being consistent and fresh, the concentrates (shatter, wax, and oil) you may get from us online are of the best quality and come in a range of pricing.
Nepal Jam
In addition to being consistent and fresh, the concentrates (shatter, wax, and oil) you may get from us online are of the best quality and come in a range of pricing.
https://cannacityherb.com/product/nepal-jam/
The incredible vendors we work with enable us to offer the broadest range of products. In addition to being consistent and fresh, the concentrates (shatter, wax, and oil) you may get from us online are of the best quality and come in a range of pricing.
Nepal Jam
The incredible vendors we work with enable us to offer the broadest range of products. In addition to being consistent and fresh, the concentrates (shatter, wax, and oil) you may get from us online are of the best quality and come in a range of pricing.
Nepal Jam
PD Consulting Engineers Pvt Ltd provide Complete Construction Consultancy solution.
Survey, Soil Testing, NDT Testing company in Baddi
Perfectly voiced without a doubt. .
dissertation writing services phd thesis helper dissertation service uk writing a dissertation introduction
help me do my essay essay helper free essay about helping others tok essay help
what are good essay writing services https://essayservicehelp.com
Appreciate this post. Let me try it out.
Here is my site :: to up higgs domino
You expressed it adequately.
do my college homework inspire me to do my homework homework help cpm can you do my homework
essay writer service best essay writing service 2017 reddit best essay writing service australia cheap essay writing services
writing an academic essay https://helpwritingdissertation.com
Aw, this was an exceptionally nice post. Finding the time and actual
effort to generate a good article… but what can I say… I hesitate a whole lot and don't seem to get anything done.
Stop by my website; cara daftar gates of olympus
Hi there, I enjoy reading through your post. I like to write a little comment to support you.
my web site bonus slot
Still, players can go to offshore casinos as long as they stick to the guidelines.
Stop by my web-site - here
สมัครบาคาร่า กับเว็บเกมเดิมพันชั้นนำของประเทศ เงินรางวัลจัดหนักจัดเต็ม พร้อมแจกสมาชิกทุกท่านที่เข้าใช้บริการ รีบสมัครตอนนี้พร้อมรับสิทธิพิเศษมากมาย
Agnisakshi Hindi Serial, Agnisakshi Watch Online, Agnisakshi Today Episode, Agnisakshi Full Episode HD, Agnisakshi by Voot and Colors Tv
Agnisakshi
Have you ever thought about creating an ebook or guest authoring on other
websites? I have a blog based on the same subjects you
discuss and would love to have you share some stories/information. I know my subscribers would appreciate your work.
If you are even remotely interested, feel free to send me an email.
Here is my web site; sv388
Watch Pishachini Hindi Tv Serial Latest Today Episodes Online, Bollyfuntv, Desirulez, Desi serials, Desitvbox, Desitellybox, Yodesi, Apnetv, desitashion, desitvforum, play desi tv, By Colors Tv and Voot.
Ishq Mein Ghayal
Watch Pishachini Hindi Tv Serial Latest Today Episodes Online, Bollyfuntv, Desirulez, Desi serials, Desitvbox, Desitellybox, Yodesi, Apnetv, desitashion, desitvforum, play desi tv, By Colors Tv and Voot.
Yeh Rishta Kya Kehlata
I'd like to thank you for the efforts you have put in penning this website.
I really hope to check out the same high-grade blog posts from you in the future as
well. In truth, your creative writing abilities has motivated me to get my
own, personal website now ;)
Also visit my web site ... ayurvedische rezepte
Watch Pishachini Hindi Tv Serial Latest Today Episodes Online, Bollyfuntv, Desirulez, Desi serials, Desitvbox, Desitellybox, Yodesi, Apnetv, desitashion, desitvforum, play desi tv, By Colors Tv and Voot.
Anupama
Watch Pishachini Hindi Tv Serial Latest Today Episodes Online, Bollyfuntv, Desirulez, Desi serials, Desitvbox, Desitellybox, Yodesi, Apnetv, desitashion, desitvforum, play desi tv, By Colors Tv and Voot.
Teri Meri Dooriyan
Welcome to Teri Meri Dooriyan Your one stop for latest Desi Tv Serial watch online. We display desi serial channels that people watch worldwide
I was reading some of your content on this website and I conceive this internet site is really informative ! Keep on putting up. คาสิโนออนไลน์
Awesome post.
Here is my web page - svv388
https://slot-no1.co/ สล็อตออนไลน์ เป็นรูปแบบการเล่นเกมส์ที่สามารถสร้างเป็นรายได้ และเป็นอาชีพได้ซึ่งก็ต้องบอกเลยว่าการลงทุนทุกอย่างย่อมมีความเสี่ยงและเกมสล็อตออนไลน์เป็นการเดิมพัน แต่หากว่ามีการวางแผน เรียนรู้เทคนิคพร้อมกับติดตามเกมที่กำลังมาใหม่หรือเกมที่กำลังแตก ณ ขนาดนั้น หรือไม่ว่าจะเป็นสูตรสำหรับการเล่นเกมสล็อตออนไลน์ ได้ที่ Slot No.1 รับรองว่าอาชีพนี้จะเป็นอาชีพที่สามารถสร้างรายได้ให้คุณอย่างมากหากคุณสามารถวางแผนให้ดีคุณจะสามารถกำหนดรายได้ต่อวันได้เลย
We're a group of volunteers and starting a new scheme
in our community. Your site offered us with valuable info to
work on. You have done a formidable job and our whole community will be grateful to
you.
Feel free to surf to my web page ... drugstore online
I got this site from my buddy who told me on the topic of this website and at the moment this time
I am visiting this web page and reading very informative articles at this time.
Have a look at my web blog 35 glock
สมัครบาคาร่า เล่นง่าย ๆ เพราะเป็นเกมออนไลน์ไลฟ์สด ทำเงินได้ง่าย ได้ไว แถมสมัครง่าย ไม่กี่ขั้นตอน สามารถเข้าเล่นกับเว็บของเรา SAGOAL.VIP เว็บจ่ายหนัก จ่ายจริงล้านเปอเซน ฝากถอนโอนง่าย สะดวก ไม่มีขั้นต่ำ หลักล้านก็จ่ายในเพียง1นาที มาพิสูจน์เลย
When some one searches for his essential thing, thus he/she desires to be available that in detail, therefore that thing is maintained
over here.
My blog ... Declan
My spouse and I stumbled over here different website and thought I
might check things out. I like what I see so now i am following you.
Look forward to looking into your web page for a second time.
Feel free to surf to my web page site
Cheers. Lots of stuff.
harvard essay writing service resume writing service for military to civilian top essay writing service cv cover letter writing service
It's an remarkable article designed for all the web people; they will get
benefit from it I am sure.
Also visit my website ... praxisdiefeder
Cheers. Lots of stuff.
harvard essay writing service resume writing service for military to civilian top essay writing service cv cover letter writing service
Online психолог
sagoal.co บาคาร่าออนไลน์ สมัครบาคาร่า ฟรี พร้อมรับเครดิตฟรีได้เลย เล่นแล้วสามารถทำเงินได้จริง ไม่โกง 100 % ฝาก ถอน ไว ใช้เวลาเพียงแค่ 1 นาที ก็สามารถถอนเงินได้แล้ว ถอนได้ตลอด 24 ชั่วโมง ไม่เสียค่าธรรมเนียม
This is my first time pay a quick visit at here and i am
actually happy to read all at single place.
Feel free to surf to my page; slot gacor
Cheers. Lots of stuff.
harvard essay writing service resume writing service for military to civilian top essay writing service cv cover letter writing service
I am curious to find out what blog system you happen to be utilizing?
I'm experiencing some minor security issues with my latest
blog and I'd like to find something more safeguarded. Do you have any solutions?
Feel free to surf to my webpage ... energetische therapien
Cheers! Ample advice.
do my homework pay someone to do my math homework coursework website how to do my homework
สมัครบาคาร่า เว็บตรงสามารถสมัครเข้าเล่นได้ด้วยตัวเองแล้ววันนี้ ฟรี ฟรี ฟรี ไม่มีค่าใช้จ่ายอย่างแน่นอน อีกทั้งสมัครเข้ามาเป็นสมาชิกกับเราวันนี้ รับทันทีโบนัสโปรโมชัน ต้อนรับสมาชิกใหม่สุดจะคุ้มค่า เล่นบาคาร่าเว็บตรงกับเรารับรองไม่มีผิดหวังอย่างแน่นอน เตรียมตัวรับความเฮง ความปังแบบไม่มีขีดจำกัดได้เลยสมัครบาคาร่า เว็บตรงสามารถสมัครเข้าเล่นได้ด้วยตัวเองแล้ววันนี้ ฟรี ฟรี ฟรี ไม่มีค่าใช้จ่ายอย่างแน่นอน อีกทั้งสมัครเข้ามาเป็นสมาชิกกับเราวันนี้ รับทันทีโบนัสโปรโมชัน ต้อนรับสมาชิกใหม่สุดจะคุ้มค่า เล่นบาคาร่าเว็บตรงกับเรารับรองไม่มีผิดหวังอย่างแน่นอน เตรียมตัวรับความเฮง ความปังแบบไม่มีขีดจำกัดได้เลย
I am really impressed with your writing skills and
also with the layout on your weblog. Is this a paid theme or did you customize it yourself?
Anyway keep up the nice quality writing, it's rare to see a nice blog like this one these days.
my page great rhino megaways
Kudos. Excellent information!
essay writers online how to write a reflection paper essay writer writer paper
research paper writing service usa scientific research paper writing service legitimate paper writing services academic paper writing services
how to write a narrative essay introduction https://essaywritingservicelinked.com
actos pack
ภายในเว็บไซต์ของเราจะสามารถทำให้นักพนันได้สัมผัสกับห้องเกมของเราที่นี่แล้วคุณจะต้องติดใจกันโดยที่ทุกคนจะต้องไม่อยากเปลี่ยนใจไปใช้เว็บไซต์ไหนกันได้อีกอย่างแน่นอน สล็อตออนไลน์
When I initially commented I clicked the "Notify me when new comments are added" checkbox and now each time a comment is added I get several emails with the same comment.
Is there any way you can remove me from that service?
Cheers!
Visit my web page ... jasa seo di indonesia
You stated it well!
write my essay reddit do my essay free write my essay reddit pro essay writer review
What a material of un-ambiguity and preserveness of
precious know-how concerning unexpected feelings.
Feel free to surf to my blog post :: online order medicine - https://telegra.ph/How-Has-The-COVID-19-Pandemic-Changed-Our-Lives-Globa...
You actually stated it fantastically!
legit essay writing service reddit email writing for amazon customer service essay writing process pendrago writing service reviews
Thanks a lot, Ample advice.
explanatory thesis thesis statement for mandatory military service master thesis writing service india mapping thesis
can i do my homework high can i pay someone to do my homework reviews do my finance homework cis 118 do my homework
how to writing essay https://writingresearchtermpaperservice.com
Medication information. Drug Class.
valtrex
Some about medicament. Read now.
Программный детский лагерь"РИТМ" https://dol-ritm.ru - это отличный шанс провести каникулы с пользой!
Дети приезжают в лагерь на уникальный творческий шоу-проект "Созвездие талантов", где каждый ребенок
выбирает себе направление по которому он
будет жить всю смену, посещая кружки,
кастингии, занятия спортом.
Ваш персональный номер на получение скидки:
2023-1312YUR ;)
Look at my web-site ... детский оздоровительный лагерь
You ought to be a part of a contest for one of the finest websites on the net.
I most certainly will highly recommend this web site!
My blog post wikipedia reference
Pages
Add Comment