Attractiveness of NWFP as a value beyond price
The value of a product is generally associated with its price: higher the price, higher the value. This perception can be applied also to the Non-Wood Forest Products (NWFPs) sector: for instance, truffles are more attractive for companies than other edible but mediocre mushrooms, due to the higher willingness to pay of consumers. Nevertheless, a NWFP can have a value that goes beyond its price: its attractiveness.
The appeal of a territory is usually linked to its characteristics and peculiarities, that needs to be communicated toward effective territorial marketing strategies. In this respect, NWFPs can play an important role and their integration in the marketing strategy can have a positive impact, contributing to enlarge the tourist portfolio of a destination.
The INCREDIBLE project Cross cutting seminar, held in Val Taro, Emilia Romagna region in Italy, aimed to give an overview of the importance of territorial marketing and present some best practices. Days after this meeting, we still have some issues to reflect on and review.
NWFPs are very different, ranging from the non-edible ones such as cork, resin, and herbs to the edible one such as mushrooms, truffles, nuts and berries: every product has its peculiarities, but there are similarities in the way they can be used as a marketing element.
Tourists are the final “users” of the supply chain and in order to attract them an organized and appealing destination is essential. Understanding the peculiarities, the strengths and the weaknesses of a territory is the first step to decide what communicate to the tourists. Participative approaches between local authorities, inhabitants and all the local stakeholders are fundamental to understand and then communicate what a territory can offer. The organization and the coherence of the tourism destination are much more important than the specific product. The identification and the valorization of a local gastronomic excellences or a traditional product can be an added value for a destination, but it is secondary in respect to the coordination and the organization of all the destination.
The use of trademarks and labels can play a central role in the communication of the quality of a specific product. In the case of certified gastronomic products, such as ‘Fungo di Borgotaro IGP’ (Borgotaro PGI mushrooms) or Melinda DOP (POD apples), presented as best case studies, the tourist can recognize the European label and expects, as a consequence, that also the rest of the tourism destination has a high standard. Therefore, trademarks and certifications can play a central role in the promotion and have a high impact also in the production of the NWFP. The interactions, the connections and the synergies between the production-oriented businesses and the service-oriented ones should be several and strategic to gain reciprocal benefits. For instance, in some of the best practices presented, local restaurants and accommodation structures use local certified products. Furthermore, interesting and appealing experiences, based on certified products, such as tours, harvesting activities, can be organized.
To conclude, both edible and non-edible NWFPs can fascinate the curiosity of tourists. For this reason, they can be integrated into territorial marketing strategies and become economically important not just for their intrinsic value but also for their attractiveness. Find the proper balance between production and service businesses, coordinated by an effective territorial marketing strategy that takes actively into account all the stakeholders, is the key to success.
Comentarios (42247)
Link exchange is nothing else but it is just placing the other person's web site link on your page at appropriate
place and other person will also do similar in favor of you.
My blog post - https://officialwebsites.in
Drug information for patients. Generic Name.
lisinopril
Actual information about medicament. Read here.
What's up, its pleasant post concerning media print, we all understand media is a fantastic source of data.
Have a look at my blog; картинки 13 карт
I was wondering if you ever considered changing the
layout of your blog? Its very well written; I love what youve got to say.
But maybe you could a little more in the way of
content so people could connect with it better. Youve got an awful lot of text
for only having 1 or 2 pictures. Maybe you could space it out
better?
Also visit my blog: https://traveleasycanada.com
Kamersteigers zijn een waardevolle dienst die stukadoors aan hun klanten aanbieden. Het geeft toegang tot delen van de kamer die normaal moeilijk of onveilig te bereiken zouden zijn bij het schilderen, pleisteren en andere renovatiewerkzaamheden. Kamersteigers bieden een platform voor professionals om taken snel, veilig en efficiënt uit te voeren zonder afbreuk te doen aan de kwaliteit. Stukadoors zijn gespecialiseerd in het opzetten van efficiënte steigers die voldoen aan de hoge eisen van elke klus. Bovendien onderzoeken en adviseren ze de beste materialen voor de klus. Stukadoors bieden meer dan alleen een veilige werkruimte; ze geven ook advies van onschatbare waarde, zodat klanten de best mogelijke resultaten uit hun projecten kunnen halen. Steigerdeals Kamersteigers stukadoors
I have learn a few good stuff here. Certainly worth bookmarking for
revisiting. I wonder how so much effort you set to make
this sort of magnificent informative site.
Have a look at my webpage ... https://webrankdirectory.com
purchase cialis online cheap levonorgestrel ashwagandha androgen receptors With stars and activists using their high profile platform to bring the issue to global attention, the gay rights crackdown in Russia has exploded into a hot button controversy that is challenging Olympic leaders like no other since the protests over Tibet and human rights before the 2008 Games in Beijing
Superb postings. Regards.
where to buy essays online [url=https://quality-essays.com/]buy an essay[/url] buy essay cheap online
You explained it terrifically!
pay essay writer pay for a research paper buy essay online cheap
Effectively expressed indeed. !
pay someone to do your essay buy cheap essays pay for essay reviews
Today, I went to the beach front with my children. I
found a sea shell and gave it to my 4 year old
daughter and said "You can hear the ocean if you put this to your ear." She placed the shell to her ear and screamed.
There was a hermit crab inside and it pinched her
ear. She never wants to go back! LoL I know this is completely
off topic but I had to tell someone!
Feel free to surf to my site: abditogel
Helpful tips. Many thanks!
buying an essay buy essay now buy an essay online cheap
Official List of all the best and verified dark web markets. darknet markets
Quality articles is the important to interest the users to
go to see the web page, that's what this web page is providing.
my web site - Muha Meds Carts
Wow that was strange. I just wrote an incredibly long comment but after I
clicked submit my comment didn't appear. Grrrr... well I'm not writing all that over again. Anyway, just
wanted to say superb blog!
My blog; https://openbusinesscouncil.org
Good info. Many thanks.
college essay writer for pay pay someone to write your paper order essay cheap
Yes! Finally something about https://googleforex.net.
Valuable information. Regards.
order cheap essay online order of essay buy essays online no plagiarism
Every weekend i used to go to see this site, because i wish for
enjoyment, since this this web site conations genuinely fastidious funny data too.
Look at my site :: https://feelfree.in
Dalam semua game dengan bertema jackpot tentunya sangat bisa memberikan uang yang banyak hanya dengan memainkan game online saja. Situs taruhan Mpo Slot ini juga bisa Anda temukan dengan kemenangan jackpot yang berlimpah dengan total kemenangan yang besar.
You suggested that exceptionally well.
buying essays online pay for writing papers buyessay uk
Thanks for picking out the time to discuss this, I feel great about it and love studying more on this topic. It is extremely helpful for me. Thanks for such a valuable help again. เครดิตฟรีล่าสุด
You actually expressed it exceptionally well!
dissertation company dissertation dГ©finition dissertation writing services uk
квартиры на сутки
http://stars-samara.ru/kvartiryi-na-sutki-minsk-snyat-kvartiru-v-minske-...
https://waneenterprises.com/forum/topics/6492647:Topic:1212054
https://www.foodntours.com/blog/437634/посуточная-аренда-квартир-в-любом-районе-минска
http://forum.safe-animals.ru/index.php?showtopic=23452
http://avtodom48.ru/posutochnaya-arenda-kvartir-v-lyubom-rayone-minska
https://boxerfriend.mybb.ru/viewtopic.php?id=1818#p41839
http://armavirgorgaz.ru/kvartiryi-na-sutki-v-minske-bez-posrednikov
https://www.orderviewdocs.online/doku.php?id=квартиры_на_сутки_в_минске_без_посредников_online_now
http://www.propr.me/kak-snyat-kvartiru-na-sutki-v-minske/
https://wiki.mysupp.ru/index.php?title=Cнять_квартиру_в_Минске_на_сутки_online_now
You made the point!
buy a narrative essay buy customized essays where can i buy an essay online
Incredible many of great tips.
pay for an essay buy a custom essay buy customized essays
Regards. Fantastic information.
buy essay online review pay for essays pay for paper writing
Regards. Fantastic information.
buy essay online review pay for essays pay for paper writing
Wonderful knowledge. Thanks!
buy a college essay why money can't buy happiness essay pay someone to write paper
Keep on writing, great job!
Here is my web blog - https://discussion.co.in
Simply want to say your article is as amazing. The clearness in your post is simply cool and i could
assume you are an expert on this subject. Well with your permission allow me to grab your RSS feed to keep updated with forthcoming
post. Thanks a million and please continue the rewarding work.
Here is my page https://operavps.com
Wonderful knowledge. Thanks!
buy a college essay why money can't buy happiness essay pay someone to write paper
You reported this terrifically.
mba dissertation writing services uk [url=https://dissertationwritingtops.com/]write my dissertation for me[/url] writing phd thesis
Beneficial content. Many thanks!
dissertation proposal writing help definition of dissertation dissertation help in dubai
real casino online bester online casino bonus online casino free bonus https://bestcasinoclauses.com/
Nicely put, With thanks!
buying essays pay to have an essay written where can i buy an essay
Thank you for sharing your info. I really appreciate your
efforts and I am waiting for your further write ups thanks once again.
Visit my page: https://lug-info.com
Find latest official mobile phone, smartphone, android, feature phone etc updated model prices in Bangladesh 2023. Smartphone Model
Whoa plenty of useful material.
dissertation proposal assistance top dissertation writing services statistics for dissertation
All what you want to know about medicines. Get here.
doxycycline capsules prescription
All information about pills. Read information here.
Find latest official mobile phone, smartphone, android, feature phone etc updated model prices in Bangladesh 2023. Smartphone Model
Very well spoken indeed! .
dissertation literature review help dissertation writers write your dissertation
Drug prescribing information. Long-Term Effects.
levaquin without rx
Some information about meds. Get now.
How to get unique content and articles for your website at instant and online micro jobs for free and directory listing wesite visibilty at search engine optmization is in one platform at your finger tips and try and test your business leads live.
Unique Articles for Websites
Interestingly, coincident with CUL3О”9 expression was a very reproducible decrease in the level of endogenous neddylated CUL3WT, the active form of the protein, suggesting impaired CUL3 activity Figure 1C generic 5 mg cialis I have a feeling that I am but I don t want to get my hopes up
This design is incredible! You definitely know how to keep a reader amused.
Between your wit and your videos, I was almost
moved to start my own blog (well, almost...HaHa!) Great job.
I really enjoyed what you had to say, and more than that,
how you presented it. Too cool!
Feel free to surf to my web site - 710labs
There's certainly a lot to find out about this
topic. I like all the points you made.
Feel free to surf to my homepage - one up mushroom chocolate bars
Electrocardiography ecg buy cialis online europe
You suggested that wonderfully!
dissertation work phd research proposal purchase dissertation
I'm not sure why but this blog is loading very slow for me.
Is anyone else having this issue or is it a issue on my end?
I'll check back later on and see if the problem still
exists.
Feel free to visit my web page :: https://unfinishedman.com
Páginas
Add Comment